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Nissan’s AI-Powered ProPILOT Eyes UAE Roads: Safer Drives for Dubai’s Future

Nissan has kicked off demos of its advanced ProPILOT technology in Tokyo's bustling streets. Using all-electric Ariya prototypes, the system...

Nissan and LiCAP Team up to Revolutionize EV Battery Tech

Electric vehicle (EV) enthusiasts, here’s big news: Nissan Motor Co., Ltd. has joined forces with U.S.-based LiCAP Technologies, Inc. to...

Arabian Automobiles Nissan, the official partner of 2022 Dubai Run, leads the world's largest fun run with the recently launched Nissan Z

5 Things Worth Appreciating in the New Nissan Z

Having recently driven the new Nissan Z in Dubai and fallen in love with its exhilarating performance, I have always...

Nissan’s Zero Gravity Seat Technology: Comfort Meets Innovation

Nissan’s Zero Gravity seat technology, inspired by NASA’s research on neutral body posture in space, redefines driving comfort. These seats...

Unveiled in Dubai: 2025 Nissan Patrol NISMO and the Z

Nissan electrified Dubai with the world premiere of the most powerful Nissan Patrol NISMO and the regional debut of the...

Nissan Unveils the All-New Patrol PRO-4X: A Rugged Off-Road Icon for the Middle East

Nissan has launched the all-new Patrol PRO-4X, introducing its acclaimed Pro-4X all-terrain sub-brand to the Middle East. Engineered for adventure,...

Nissan Reports 10% Growth in Middle East for FY24

Nissan achieved a 10% year-on-year sales growth in the Middle East for fiscal year 2024 (April 2024 – March 2025),...

Nissan’s Phygital Revolution: Redefining the Drive in the UAE and Beyond

Nissan is transforming the car-buying and ownership experience in the Middle East with its innovative phygital approach, blending cutting-edge digital...