Goodyear accelerates expansion in the UAE

Goodyear Accelerates Expansion in the UAE with Six New Branded Point-of-Sale Locations in 18 Months

Dubai, U.A.E., NOV 23, 2023 – The Goodyear Rubber & Tire Company and its UAE exclusive distributor, Swaidan Trading Company LLC, continued to strengthen the Goodyear brand`s retail presence in the United Arab Emirates (UAE) with six new Goodyear-branded point-of-sale locations in the country in the last 18 months. This reflects Goodyear’s commitment to providing high-quality tire solutions to the UAE community and the company’s confidence in the expected growth of the driving population, a demonstration of the local economy’s robustness.

Goodyear: 17 point-of-sale locations

Goodyear now boasts a total of 17 branded point-of-sale locations in the UAE, with many more tire stores also offering the manufacturer’s high-quality products. This expansion follows last year’s opening of the Goodyear-branded tire and service outlet in Mussafah, Abu Dhabi. The new point-of-sale locations, in Abu Dhabi, Dubai and Ajman, will serve as convenient hubs for customers to access Goodyear’s diverse range of innovative and reliable tire solutions.

“Our expansion in the UAE highlights our dedication to ensure that drivers in this country have ready access to our quality tire products,” stated Saban Gungor, General Manager of Middle East and Africa at Goodyear. “With a strong 125-year legacy of delivering quality tires around the world and over 40 years in the UAE, Goodyear is committed to empower drivers with the right tires so that they get the best driving experience.”

Shameem M.P., General Manager, Allied Division, Swaidan Trading Co. LLC, Al Naboodah Commercial Group, said: “We are thrilled to be part of Goodyear’s expansion in the UAE. As a long-time mobility partner for the country, we are committed to working with Goodyear to ensure that the right tires are available at the right time and place for all drivers.”

The new point-of-sale locations will feature Goodyear’s comprehensive range of tires designed for various vehicle types, including passenger cars, SUVs, light trucks, and commercial vehicles. In addition to providing exceptional tire solutions, Goodyear’s point-of-sale locations will offer expert guidance, professional tire fitting services, and comprehensive after-sales support to ensure an exceptional customer experience.