Mercedes-Maybach EQS SUV: First all-electric model

Mercedes-Maybach EQS SUV: Premiere of the legendary brand’s first all-electric model
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Dubai, UAE. With the Mercedes-Maybach EQS 680 SUV (provisional figures: combined power consumption: 24.4-22.5 kWh/100 km; CO2 emissions: 0 g/km),the legendary brand is presenting its first all-electric series model. It is based on the technology of the EQS SUV from Mercedes-EQ and combines it with the exclusivity of Maybach – in line with Karl Maybach’s maxim: “What is good must also be beautiful”. The special exterior with an upright Mercedes star on the hood and a striking black panel front, which carries the specific Maybach radiator grille into the age of electromobility, ensures an unmistakable appearance. The optional two-tone paintwork is also typical of the brand. Thanks to exquisite materials, perfect craftsmanship and exclusive details, the spacious interior offers a holistic comfort experience with a cocooning effect. With its consistent interpretation of Sophisticated Luxury, the Mercedes-Maybach EQS SUV sets the new benchmark in the all-electric top-end luxury SUV segment.

 

“Mercedes-Maybach customers expect the extraordinary, and we aim to exceed their high expectations. The Mercedes‑Maybach EQS SUV unites our ambition to lead in digital and electric with our focus on the luxury segment. The very first all-electric vehicle from Mercedes-Maybach complements the best technologies from Mercedes‑Benz with the extra comfort and individual details that are only available from Mercedes‑Maybach.”

Ola Källenius, Chairman of the Board of Management Mercedes-Benz Group AG

 

“The Mercedes-Maybach EQS SUV is our first all-electric, full-size luxury SUV. At Mercedes-Maybach we strive to add the shine of the extraordinary to the beautiful. The interior is an emotional and stylish statement. The lounge character promises luxurious travel at the highest level. Together with the innovative, progressive SUV proportions, we are completely redefining the SUV luxury of the future.”

Gorden Wagener, Chief Design Officer Mercedes-Benz Group AG  

 

“The Mercedes-Maybach EQS SUV is a milestone in our brand history. For us, it embodies nothing less than the redefinition of automotive excellence in the age of electromobility. Our customers can look forward to an absolutely top-class electric driving experience – with the aura of the extraordinary that is typical of Maybach.”

Daniel Lescow, Head of Mercedes-Maybach, Mercedes-Benz Group AG

 

 

The exterior design: Front end typical of the brand, chrome accents and brand emblem as a design element

Mercedes-Maybach enriches the dynamic purpose design of the EQS SUV from Mercedes-EQ with exclusive elements that give it its very own character. The Mercedes star sits enthroned on the hood, defining the status. The front is characterised by the brand-typical black panel with vertical, chrome-plated trim strips in a three-dimensional depth look. The large black panel is smooth closed for the first time. The high-tech element for the radar sensors is fully integrated and no longer visible. Chrome-plated, filigree slats can also be found on the air intake of the bumper. The classic MAYBACH lettering is discreetly incorporated into a chrome-plated decorative strip, which forms a unit with the continuous light strip of the standard DIGITAL LIGHT headlights. The Maybach pattern with several small brand emblems can also be found in trim parts of the side bumper. DIGITAL LIGHT welcomes and says goodbye to the driver with a special light show. As a further greeting, an animated projection of the Maybach pattern shines in all four doors.  

When viewed from the side, specific features include the bold chrome surrounds on the side windows and the chrome-plated B-pillar trim. This decorative element is an integral part of the Mercedes-Maybach signature and highlights the length of the rear seating area. A Maybach emblem on the D-pillar underlines the high quality. The lettering EQS is subtly integrated into the front window triangle. The pronounced wheel arches with claddings in high-gloss black emphasise the SUV’s power and emotional presence. Appropriately, the Mercedes-Maybach EQS SUV rolls on exclusive 21 or 22-inch alloy and forged wheels. The MAYBACH lettering can be found on the integrated, exquisitely designed wheel hub caps. Another eye-catcher are the standard running boards, which are illuminated in the dark. The treads are made of anodised aluminium, which echoes the pinstripe look of the black panel front. The Maybach emblem is also stylishly integrated here.  

At the rear, the rear lights underline the exclusive character as a continuous light strip with a two-part helix. The lights are animated across the entire width. There are also chrome trim elements on the tailgate, on the rear apron and the spoiler lip, as well as the MAYBACH lettering.  

The special appearance of the Mercedes-Maybach EQS SUV also includes the brand-typical two-tone paintwork with a filigree pinstripe. It is applied by hand according to the highest quality criteria and is available in five color combinations: high-tech silver/obsidian black, high-tech silver/nautical blue, obsidian black/selenite grey, obsidian black/kalahari gold and velvet brown/onyx black.  

The interior design: The fusion of tradition and avant-garde

The design of the interior also consistently follows the Maybach credo “What is good must also be beautiful”. A highlight for the front passengers is the standard MBUX Hyperscreen with “zero layer” and Mercedes-Maybach-specific start-up animations on all three displays. The overall visual appearance is specially designed for the Mercedes-Maybach EQS SUV in an elegant deep blue. The numerous exclusive features include the animated display of the instrument cluster in “MAYBACH” mode. The pointers in the two tubes are designed like a silk scarf that moves elegantly in the wind according to the speed and driving style. At the same time, the digits change their size and are dynamically faded in or out. The surrounds for the round instruments are in rose gold, which is typical of the brand. An alternative display form to the tubes is the sporty “Pure EV” style. A three-dimensional performance bar conveys the respective driving status (driving, accelerating, charging).  

The central display starts with the familiar home screen and the so-called “zero layer”. In this basic setting, the navigation map dominates. The driver can carry out 80 percent of the most common interactions directly without changing the application. The system reacts situationally and is personalised with intelligent suggestions and forward-looking offers.  

The suspension: comfortable, adaptable and with a special MAYBACH driving programme

The highest standards also apply to driving comfort. The AIRMATIC air suspension with continuously adjustable damping ADS+ is standard. To increase the ground clearance, the vehicle level can be raised by up to 35 millimetres. Rear-axle steering with a steering angle of up to 4.5 degrees is also standard. Alternatively, the rear wheels can be turned up to 10 degrees. This enables a turning circle of 11.0 instead of 11.9 metres, which corresponds to that of many compact models.

In addition to the DYNAMIC SELECT driving programmes ECO, SPORT, OFFROAD and INDIVIDUAL, the Mercedes-Maybach EQS SUV has the special MAYBACH drive programme. It replaces the classic COMFORT programme and is designed entirely for maximum driving comfort for the rear passengers. It ensures that there are only minimal body movements under the rear seats. An oscillation node is located there, so that the amplitudes are at their lowest. The MAYBACH driving programme is the standard setting.