Al-Futtaim Electric Mobility Company anticipates a sevenfold year-on-year sales growth for BYD in the UAE. Just a few months since it’s inception, AFEMC has already achieved 1,000 sales and recorded 5,000 showroom visits at the brand’s first showroom in Dubai Festival City. BYD’s popularity in the UAE is also evident online, with the UAE website attracting over 1 million website visits and generating more than 20,000 leads. The strategic launch of the second showroom reinforces the brand’s presence and accessibility in the region through their “Closer to You” strategy. Al-Futtaim Electric Mobility Company aims to open more showrooms and after-sales workshops in the UAE by the end of the year to meet the soaring demand.
Showroom Highlights:
- Prime Location: Situated on SZR, next to the Oasis Mall, making it easily accessible and highly visible.
- Expansive Display Area: The expansive showroom covers around 750 square meters and provides a comprehensive experience, allowing visitors to get up close with the latest EV and our 2 unique technologies :
Full electric with the premium sedan BYD HAN, the sport sedan BYD SEAL and the family SUV BYD ATTO 3), and Full plug-in hybrid offerings with 1000km autonomy ( PHEV model on display with the SUV BYD SONG PLUS, and the affordable sedan BYD QIN PLUS).
- Interactive Discovery Zone: This area provides an immersive educational experience, highlighting the benefits and capabilities of BYD’s cutting-edge technologies : BYD’s groundbreaking Blade battery and DM-i engine and technologies through full-scale models and interactive exhibits.
- Large Parking with Charging Stations: Ample parking equipped with EV charging stations underscores BYD’s commitment to supporting the infrastructure needed for electric vehicles. This feature showcase AFEMC “Charge2moov” solutions to enable you to get at home your charging stations even before receiving your new energy vehicle.
Hasan Nergiz, Managing Director at Al-Futtaim Electric Mobility Company, commented, ” Since launching in the UAE last year, we have seen an overwhelming response from the market, with over 1,000 BYD vehicles sold and five different models already available to our customers. The rise of electric vehicle adoption in the UAE reflects a growing market trend where customers are increasingly conscious about green mobility and eager to embrace new technologies. We have planned to open three new showrooms in the UAE by the end of the year as well as four after-sales workshops and are excited to bring BYD closer to our customers and offer them the chance to experience the future of transportation firsthand.”
AD Huang, General Manager of BYD Middle East & Africa, added, “The opening of the second BYD showroom in UAE is a testament to our ongoing commitment to sustainable mobility in the region. We have ambitious plans for the Middle East, and this new showroom on iconic SZR marks another significant milestone in our journey to provide sustainable mobility solutions to our customer in the UAEs.”
For more information, please visit byduae.ae.
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