Ram has announced the arrival of the Ram 1500 Rebel Black Edition in the region, as part of its MY2020 lineup. The Black Edition brings a new look and more features to the Rebel, adding even greater appeal to a well-rounded lineup that offers something for nearly every truck buyer.
“Buyers demand a good-looking truck with easy-to-use features. They often tell us that their Ram trucks are an extension of their personality and want to stand out from the crowd,” said Stuart Laurie, Head of Ram Brand in the Middle East. “Whether it’s the off-road-enthusiast appeal of the Ram 1500 Rebel or the luxury of the Limited, Ram trucks deliver features and durability that are winning over more and more buyers. With the 2020 Ram 1500 Rebel Black, we merged both worlds into one.”
From the get-go, the Rebel® challenged conventional thinking. And the New 2020 Ram 1500 Rebel Black Special Edition for the launch of the new model year goes even further.
When it comes to capability, the 2020 Ram 1500 Rebel is the truck of choice in the 1500 line-up. Aggressive all-terrain tires and a 1-inch factory lift give the 1500 Rebel® a fierce look, that can be pushed even further with an available and class-exclusive Active-LevelTM Four Corner Air Suspension that gives the Rebel an extra inch of lift on-demand and different ride heights like Entry/Exit (lowest), Aero for highway efficiency, Normal and Off-Road (highest).
For the shock absorbers, the Rebel comes with newly designed Bilstein shocks feature remote reservoirs to keep the shocks cool and work with unique rear suspension geometry to keep the 33-inch Goodyear Wrangler DuraTrac® all-terrain tires in traction and take you everywhere from paved streets to rocky trails. For even more off-road performance, Rebel comes standard with new Elocker® electronic locking rear differential and Hill-descent Control.
Hefty tow hooks feature wide bumper openings to ease use and the underbody protection features skid plates on the transfer case, steering system, oil pan and petrol tank.
Rebel is powered by the legendary 5.7-litre HEMI® V8 with variable-valve timing (VVT) for greater efficiency and performance. It delivers 395hp at 5,600 rpm, 410 lb.-ft. of torque in a smooth, broad power band that avoids the hesitation and peakiness of turbocharged engines, and is linked to a smooth 8-speed automatic transmission.
Significantly, the tried and tested 5.7-litre HEMI® V8 doesn’t sound or feel like a V8 until you want it to. With the windows up on the highway, it runs crossover quiet, thanks in part to expanded active noise cancellation and cylinder deactivation. To control the power, 2020 Ram 1500 features the largest front brake rotors in the segment at 14.9-inches (378 mm).
Design wise, the Rebel is anything but ordinary. With its unique grille design and powder coated grille, front and back bumper, the Rebel is ready for the toughest trails. For a meaner look, Rebel comes with a sport performance hood and black rear dual-exhaust tips while the LED headlamps with black bezel, taillamps and fog lamps bring improved visibility to the trail while adding to the bold look of the Rebel®.
The 2020 Rebel Black ads to the mix an all-black look, with a Pearl Coat Diamond Black Crystal paint, black front skid plate 18-inch black painted wheels and black badging.
Rugged meets refined in the 2020 Ram 1500 Rebel Black, with an interior loaded with more premium features than you would ever expect in a rugged off-road truck. The interior is elevated to new heights of style, thanks to the black luxury leather trim that envelops the front/rear seats and Rebel branded rubber floor mats.
The Rebel Black comes standard with Dual-pane panoramic sunroof that offers passengers a spectacular window to fresh air, open sky and an exquisite view of the world passing by.
This special edition comes as well with an upgraded sound system with the 9-Speaker Amplified Alpine system with a subwoofer.
But the highlight of the cabin is on the dashboard as the Rebel Black is equipped with the award-winning fourth-generation Uconnect® system and class-exclusive 12-inch (30.5 cm) Touchscreen. It is loaded with user-friendly features like Navigation, Apple CarPlay® support, Android Auto™ integration and a customizable home screen with split-screen capability.
The Rebel Black comes as well with plenty of convenient features such as the new fully dampened tailgate with remote opening, keyless entry and remote start system control, making it easier than ever.
The cabin features interior storage totalling 151.1 litres in its Crew Cab version and a reimagined centre console with 12 different storage configurations that offers never-before-seen customization, while other available features, such as the exclusive lockable RamBox bedside storage, hidden bins and flat-load floor, offer totally unique solutions for cargo.
The 2020 Ram 1500 Rebel Black Edition is available to order at all Ram showrooms in United Arab Emirates.